AI Strategy

Implementation, ROI, adoption, and leadership decisions for AI in business

AI just came for design

Anthropic just launched Claude Design yesterday. Before I say what I think about the tool, I want to tell you about a story I read earlier in the week from BEFORE the launch. The story came from a designer called Nurkhon, writing on Substack. A product manager walked into a meeting, typed one sentence into […]

Reducing AI Risk with Simple Rules

The AI conversation right now is split down the middle, and I think many people on both sides are way off the mark. On one side, you've got people who think AI is the answer to everything - the hype, the...

AI Doesn't Care

Four Things AI Still Can't Do The latest AI "reasoning" models are a massive improvement. Gemini 3, ChatGPT 5.x and especially Claude Opus 4.5 - these systems are amazing. But they still have hard limits,...

Why "95% of AI Pilots Fail" Is the Wrong Lesson

Why "95% of AI Pilots Fail" Is the Wrong Lesson The headline failures make for good reading. They're just teaching you the wrong things. You've probably seen the stat: 95% of AI pilots fail. The most recent...

Why Boring is Interesting

Boring is interesting A couple of weeks ago I published my 'Boring AI' Manifesto. I had a bit of fun with it, but I believe it's important. It's a core idea in my upcoming book, The AI Pilot Handbook. A few...

The Boring AI Manifesto

Boring is underrated. I like my elevators to be boring. I like my seatbelt to be boring. The best AI projects are the ones nobody talks about. They just work. I want technology to do the boring work so you...

How to Run an AI Pilot

A short field guide for SME leaders who are looking for ROI, not "pilot purgatory" You might have seen the viral headlines claiming "95% of AI pilots fail" attributed to MIT. Don't panic. As Wharton...

Why AI Feels Overwhelming

The Two Speeds of AI: Why Leaders Feel Behind... And How to Regain Control While AI moves at light speed, humans don't. If you're leading a team, a business, or a department, you're likely feeling a specific...

AI Success Has Less to Do With AI Than You Think

Late one evening in the tiny village of Cong in the west of Ireland I was enjoying a glass of Green Spot with Damian Costello. He said something I haven't stopped thinking about. We were talking about why so...

Where Do You Draw the Line on AI and Stolen Work?

My book was scraped to train AI. Yet I still use these tools every day. The fact that big tech corporations have stolen the intellectual property of small creators makes many people - including me -...

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