AI in Practice

Use cases, tools, workflows, and practical AI techniques

// ai in practice · apr 18, 2026

AI just came for design

Anthropic just launched Claude Design yesterday. Before I say what I think about the tool, I want to tell you about a story I read earlier in the week from BEFORE the launch. The story came from a designer called Nurkhon, writing on Substack. A product manager walked into a meeting, typed one sentence into […]

→ read more // ai in practice · feb 19, 2026

Year of the Harness

If you have been paying any attention to AI over the last three years, you have probably been told - repeatedly - that what matters most is the model. Which company has the biggest 'brain'. Which benchmark...

→ read more // ai in practice · jan 31, 2026

The Math Behind AI's Environmental Impact

I wrote a few months ago about the real price of AI - the ethical complexity, the environmental footprint, the fact that my own pirated book is probably in the training data of tools I now use and recommend....

→ read more // ai in practice · jan 27, 2026

AI Doesn't Care

Four Things AI Still Can't Do The latest AI "reasoning" models are a massive improvement. Gemini 3, ChatGPT 5.x and especially Claude Opus 4.5 - these systems are amazing. But they still have hard limits,...

→ read more // ai in practice · jan 12, 2026

What the Hell Is "Data"?

One thing that really frustrates me about AI consultants - and software engineers - is when they say things like: "You need to know your data" "You need to have clean data" "You need to know where your data...

→ read more // ai in practice · oct 8, 2025

How to Use AI for Professional Writing

My Workflow for Using AI Without Losing Authority I use AI for a huge amount of my high-stakes professional writing now. Not because it's smarter than me... ok, I mean, it is, but... But it handles the parts...

→ read more // ai in practice · jul 1, 2025

Your most valuable asset is invisible

Your most valuable asset is invisible. That instinctive decision you just made? The one based on two decades of hard-won experience? It's worth a fortune. But right now, it lives only in your head,...

→ read more // ai in practice · jun 5, 2025

Case Study: How I Created My Unique Value Proposition in 15 Minutes

I used AI to create a critical business asset - a Unique Value Proposition -in just 15 minutes. This case study shows you exactly what I did and how you can replicate it. Every business owner, freelancer,...

→ read more // ai in practice · jun 4, 2025

AI Will Keep Getting Better

Boring AI research breakthroughs will change your work (but won't make headlines) I've been reading AI research papers for months. Most cover incremental improvements that won't matter for ages. But when I...

→ read more // ai in practice · jun 3, 2025

Think Like an AI Project Manager

How to Think About AI: Agents, Abstraction and Orchestration Explained Many people think about AI like it's a super-powered employee who can do anything if you just ask nicely enough. So they pile task after...

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