AI tools

// ai strategy · jan 21, 2025

Why AI's Big Impact is Taking Longer Than Expected

AI is Here - So Why Hasn't Everything Changed? AI is advancing rapidly, but for many people and businesses, it feels like life hasn't changed much. Professor Ethan Mollick's observation sums it up well:...

→ read more // ai in practice · jan 4, 2025

Write Better AI Prompts for Deep Research

I created an 8-part checklist that consistently gets better deep research from AI tools. Getting Better Results from AI Deep Research: the Deep Research Brief Sometimes we want AI to give us quick answers....

→ read more // ai strategy · sep 23, 2024

How AI-Driven Scenario Planning Can Future-Proof Your Business

Are you still planning your business's future based on "guesstimates"? Every business faces uncertainty. Scenario planning can help you more confidently tackle the unknown and prepare your business for...

→ read more // ai strategy · sep 19, 2024

How to Get Started with AI Automation

Still unsure which business tasks to automate with AI? Here's a step-by-step guide to help you get started. AI automation can save you and your team hundreds of hours - but only if you know the right tasks...

→ read more // ai strategy · sep 18, 2024

AI Labs are Chasing the Future: Here's What It Means for Your Company

AI Labs' Future Focus Matters for Your Business Today While we're all using AI tools daily, the big AI labs like OpenAI and Google's Deepmind are fixated on a distant future. This disconnect between current...

→ read more // ai strategy · sep 11, 2024

How to Teach Kids (and Adults) Critical Thinking When Using AI

With AI tools like chatbots and virtual assistants becoming a part of everyday life, how can we ensure that kids don't take everything these tools say at face value? AI can provide fast and detailed answers,...

→ read more // ai strategy · aug 13, 2024

AI Tools in the Workplace

I recently came across a heart-wrenching story shared by an employee who was brought to tears, overwhelmed with anxiety about her job security - seemingly because of AI... Here's her message: "I've just...

→ read more // ai in practice · jul 25, 2024

Prompt Engineering: Example Frameworks

I've written before about prompting here noting that while prompting is important, you shouldn't overthink it. I want to always emphasise that when it comes to using AI, experimentation and learning by doing...

→ read more // ai in practice · jul 16, 2024

Compelling UVP in Minutes with AI

As a consultant, effectively communicating your unique value proposition to potential clients is crucial. It's one of the most important things you can do in your business, and as a marketer, I see it as the...

→ read more // ai in practice · jul 3, 2024

Starting Small with AI

AI is complex enough, so I want to try and boil down the basics of how a business like yours can use AI tools like ChatGPT, Claude, Copilot and Gemini. I've created a very simple framework to help you...

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