Is Your Expertise Becoming a Commodity?

For the first time, your years of experience are not enough.
In the age of AI, credibility is your only remaining moat.

Book cover for Use AI. Stay Human.

Artificial intelligence isn’t optional. It’s reshaping how you build trust, communicate expertise, and stay relevant. For consultants, advisors, and seasoned professionals, the rise of AI is both a profound opportunity and a terrifying threat.

You’ve spent a career building your reputation on the quality of your thinking. But now, anyone can generate plausible-sounding content in seconds. How do you protect your value when the market is flooded with generic, machine-made “expertise”?

This Book is Your Strategic Field Manual for the AI Revolution.

Use AI. Stay Human. is more than a guide; it’s a career insurance policy for any professional whose judgment is their primary asset.

This is not another book of “AI hacks” or over-hyped predictions. It is a practical, no-nonsense survival guide that will show you how to stay smart, visible, and – most importantly – indispensable.

Blindly adopting AI without a clear strategy won’t just fail – it will actively harm your reputation. This book provides the frameworks to use AI with intelligence and integrity.

Get Your Copy + Bonuses Now

Order Today and Get The Authority Accelerator Bundle (Value: €499) FREE

When you buy the book today, you get immediate access to five strategic bonuses designed to help you implement these concepts faster and with greater confidence.

The AI Ethics & Disclosure Toolkit

A practical risk-management tool. You’ll get my personal checklist for evaluating AI-generated content for bias and factual errors, plus ready-to-use disclosure templates for your website, proposals, and client reports. Protect your credibility from day one.

The “Human Moat” Workshop

A private, 60-minute recorded workshop where I walk you through the process of identifying your irreplaceable human skills – judgment, context, relationship-building – and building a defensible strategic moat around your expertise. You’ll leave with a clear map of your unique value.

The Advanced Voice-Finding Prompt Pack

Go beyond the book with my private collection of advanced prompts. This pack includes the exact prompts I use to analyze writing style, define a “Core Voice Profile,” and build a Custom GPT that doesn’t just mimic your style, but understands your point of view.

The “What’s Next in AI” Quarterly Briefing

The AI landscape changes weekly. I’ll help you stay ahead without the overwhelm. You’ll get access to a private feed with a quarterly, 20-minute video briefing where I break down the latest AI developments and what they *actually* mean for you as an expert – no hype, just strategic insight.

Private Podcast: “The Author’s Commentary”

Get access to a private podcast feed where I share the “behind-the-scenes” story for each chapter. You’ll hear the expert conversations, personal experiences, and strategic debates that shaped the book’s core ideas. This is your all-access pass to the thinking behind the writing.

Inside Use AI. Stay Human., You’ll Discover:

This Book Is For You If…

  • You are an independent consultant, coach, or seasoned advisor.
  • Your reputation for quality and credibility is your most important asset.
  • You want a practical, strategic plan for AI, not just a list of tools.
  • You believe in using technology to become more human, not less.

This Book Is NOT For You If…

  • You’re looking for “get rich quick” AI schemes.
  • You want to replace your team with bots to cut costs.
  • You want a highly technical, academic analysis of AI models.

Choose Your Path to Becoming an AI-Powered Expert

Select the package that best fits your strategic goals.

The Field Manual

€27

The essential guide for professionals who want to understand the new landscape and start implementing AI with confidence.

  • The Complete Digital Book (PDF, ePub, Mobi)
  • The Full “Authority Accelerator” Bonus Bundle
Get the Field Manual

The Orchestrator’s Deep Dive

€497

A premium, one-on-one engagement for the leader serious about architecting a bespoke AI strategy. *Availability is strictly limited.*

  • Everything in “The Strategist’s Toolkit”
  • A **Signed Hardcover Edition** of the Book
  • 90-Minute 1:1 “AI Strategy Session” with Alastair
  • 30 Days of Direct Email Access for follow-up
Apply for the Deep Dive

Your 30-Day, No-Questions-Asked Guarantee

Read the book. Use the bonuses. If you don’t feel more confident and strategically prepared to navigate the age of AI, simply email me within 30 days for a full and courteous refund. I’m taking all the risk because I know the frameworks inside work.

About the Author

Alastair McDermott has spent over two decades at the intersection of technology and professional expertise, first as a computer security specialist and now as a consultant and AI coach. He is the host of the acclaimed podcast The AI-Powered Business Leader, where he explores the strategic implications of AI with the world’s top experts. He created the “Expert Authority Builder” series to provide practical, no-nonsense guides for professionals who want to build lasting authority and run profitable practices.